MY STORY

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From a young age, I was fascinated by how makeup could transform so much more than a face.

I remember spending hours watching my aunt Marijesus do her makeup. I loved watching her transform her face, her hair, her eyes… but most of all, I loved seeing her become a woman who felt beautiful, confident, and powerful.

Without knowing it, that’s where my story began.

Over the years, I discovered that beauty was never just about beauty to me.

It was confidence.
It was expression.
It was recognizing ourselves in the mirror again.

My passion for makeup led me into the beauty industry and, eventually, into permanent makeup and brow artistry.

But the more I learned, the more I understood something:

A gaze can change the way a woman sees herself. And the way she sees herself can transform the way she feels.

That’s where a new vision was born.

Mirada Violeta.

I didn’t want to create just another beauty studio.

I wanted to create a space where every woman could feel heard, respected, and supported. A place where beauty wasn’t about changing who you are, but about enhancing what already exists within you.

That’s why every design, every technique, and every detail of my work has a purpose:

to enhance your natural beauty without taking away your essence.

Today, as a PMU artist and founder of Mirada Violeta, I continue learning, evolving, and searching for new ways to help women feel more confident in themselves.

Because to me, this has never been just about doing brows.

“This is me.”

Mirada Violeta was also born from my own evolution.

From understanding that it’s never too late to reinvent ourselves, learn something new, begin again, and dare to turn a passion into a purpose.

And today, I want every woman who sits in my chair to leave with more than just a beautiful result.

I want her to leave with confidence.

To leave with a new perspective of herself.

To remember that her story, her features, and her essence deserve to be seen.

Because your gaze tells your story.

And your new version deserves to be seen, too. 💜

— Claudia Faudoa

Founder & CEO